About The Project
Quatro is a soda drink that existed in the 80s, from 1982 to 1989. It was created by Coca Cola in the British market, targeting younger demographic by branding as the drink of the "future", along with the futuristic theme commercial that air in 1985. The assignment was asking to rebrand Quatro for its hypothetical relaunch, with new brand identity as well as a new website.
After researching the brand history, the three key attributes for the brand are: vibrant, rewarding, and classic, which set the function for the direction of the design process.
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